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14. Apr. 2010

Creating Hospitality Design

Author: Corinna Kretschmar-Joehnk
Publisher: Braun Publishing (25. September 2009)
To be successful, hotel design concepts must entice visitors, evoke emotions, and sell the hotel.

This title presents projects from the interior design studio JOI-Design based in Hamburg, Germany , and highlights the strategies behind their user- and value-oriented design.

The authors of this book understand that design is not an end in itself, but it is rather an integral component of a hotels marketing strategy, translating business objectives into spatial form.

This richly illustrated volume also looks at the future of the hotel industry, and features interviews with seasoned travellers and decision-makers in the hospitality sector. Creating Hospitality Design is a showcase, trend report and treasure trove of ideas.