At the leading design fair Maison&Objet in Paris in September, Bene introduced their latest innovative solutions for the working environments of tomorrow, which allow fluid boundaries between work and leisure.
MAISON&OBJET – the international trade fair for interior decoration, design and lifestyle – ran from 6ht to 10th September 2019, at the Villepinte Exhibition Centre in Paris, attracting almost 3,000 exhibitors and over 76,000 visitors. Maison&Objet proved itself once again to be a key display stage for the international design world.
Across an exhibition area of 1,200 m2 more than 3,000 brands from almost 70 countries presented their new products and innovations; 863 of the exhibitors were taking part in Maison&Objet for the first time – including the international office furnishing expert Bene.
The theme for this year’s Maison&Objet was WORK! With its forward-looking design concepts and products for tomorrow’s working environment, Bene was right on message and in the right place.
Under the heading “Ressourcez-vous”, Bene presented a range of new products: The STUDIO range by designer Thomas Feichtner, in clean white and sophisticated black. PIXEL boxes were used to form a creative framework. PARCS Toguna in pure white was complemented by the SETTLE sofa in rich green (both designed by PearsonLloyd).
PARCS Pop Up stools in fresh green and yellow, with lush green plants, provided colourful highlights in Bene’s clean, minimalistic stand design at the trade fair.
This twice-yearly exhibition (January and September) brings significant indirect economic benefit to Paris and the surrounding area. Airlines, taxis, the hotel sector and restaurant trade report increased turnover of 350 million euros per year. Paris Design Week in September increased the effect still further still.
The next WORK! edition of Maison&Objet will be held in September 2020. See you there!