Juergen Loeschenkohl began his career in Austria’s furniture industry in 1998. In 2001, he joined Bene, where he spent his first five years working in Austria while simultaneously pursuing postgraduate studies in Switzerland, the UK, China, and Canada alongside his sales responsibilities. In 2006, following a six-month professional stay in Ireland, he relocated to Dubai, establishing it as his primary residence. From this strategic base bridging East and West, he took on the responsibility for Bene’s markets outside the European Union, with a particular focus on the UK and the Middle East as key regions. Juergen and his dedicated team are also actively engaged in expanding Bene’s presence across Africa, India, and the Asia-Pacific region.